Familiarization of HSE lyceum students with the work on the Global Business Monitor
On April 17, 2025, Yulia Tyushkevich, the author of Global Business Monitor, introduced Lyceum students of the National Research University Higher School of Economics to the peculiarities of analyzing the financial statements of companies on the example of one of her sections “Platform Business”.
At the lesson on the discipline “Fundamentals of International Business”, implemented by the Department of World Economy for students of the HSE Lyceum, the lyceum students of the 10th grade were offered to get acquainted with the key financial indicators of the operating activity of companies. The industry section “Platform Business” of the 4th issue of Monitor 2024 became the basis for discussion of revenue growth of social networks, search services and e-commerce platforms.
Yulia told the students about the peculiarities of the platform business model, the differences between companies from developed and developing countries in its implementation, and also invited the students to analyze the diagrams presented in the Monitor and reflect on the reasons for revenue growth of industry leaders. Special attention was paid to such Russian platforms as Yandex, OZON and VK, which are part of the pool of Monitoring companies.